'Saving the Nation' is the rallying cry at Gocompare.com Towers, as we reinforce our commitment to finding you the right product at the right price.
Our behemoth of the price comparison world has taken a new direction under the directive of Dare,† who are working on the advertising campaign.
"We are really excited about this new campaign," said Gocompare.com chief finance and marketing officer Kevin Hughes.
"Gio is very much the star of the show and he's been given a free role to entertain viewers and really get his message across.
"It's a totally different format for us but Wynne Evans, who plays Gio, is in his element and we're sure viewers are going to enjoy seeing a totally different side of his character."