The Money Shot: have we all gone hipster?

Hipster with beard smoking a pipe
Tristan had a first-class master's degree in brooding
"As more microbreweries emerge the craft beer scene will continue to snowball beyond its initial cult following which is exactly what we've seen happen," Bradley Cummings, Tiny Rebel Brewery
  • | by Abbie Laughton-Coles

So what have you been putting in your shopping trolley recently? Not that we're nosy... well, maybe a little bit.

We're just interested, as going on the 2015 'shopping basket' from the Office of National Statistics (ONS), we're a nation of 'mun'-sporting, American Apparel-wearing hipsters.

"What is this basket," I hear you ask. Well, it's a metaphorical 'hamper' filled to the brim with goods and services based on our spending habits, and it's used to help measure UK inflation.

This year, gone are the braising steaks, sat-navs and yoghurt drinks from days of yore, replaced with e-cigarettes, music streaming subscriptions and craft beers.

We got on the blower to Bradley Cummins, the co-founder and director of award-winning artisan ale company Tiny Rebel Brewery to get his take on craft beer being added to the ONS shopping basket.

He opined: "Craft beer has become a growing trend for a few reasons: culture, drinking habits, quality and availability. Beer has become a talking point and is now as much of a reason to go out or stay in as good company or conversation. As more microbreweries emerge the craft beer scene will continue to snowball beyond its initial cult following which is exactly what we've seen happen here at Tiny Rebel over the past three years."

We're also spending more time pumping iron, with protein powder and headphones making an appearance. You've got to make sure you look stylish when listening to Spotify on the StairMaster, after all.

Our homes have got jazzier over the past year as well, with white emulsion paint given the heave-ho and multi-coloured choices being slipped into the rather heavy basket of 703 items. (This is where the protein powder comes in handy, presumably...)

There are also some more subtle changes in the food department with frozen pizzas thrown unceremoniously aside to make way for… chilled pizza. The big difference? We're not so sure. But it could show a shift from the stylings of Dr Oetker to a more 'artisan' option.

So, there's no two ways about it: according to the ONS you're likely to spy someone taking a tasteful photo of their pale ale for Instagram, while doing bicep curls and snacking on sweet potato chips this year. But here at the Money Shot we have no qualms with that... we'll just keep our freezer drawer full of Goodfella's deep pan meat feasts on the down-low. Shhh…

What do you think of this year's ONS shopping basket? Tell us on Facebook or Twitter

News in brief

George Osborne announced a Help to Buy Isa in the Budget this week, which will see the government contributing £50 for every £200 that's put into the account, up to £3,000.

The minimum wage is set to rise by 20p an hour to a whopping £6.70 in October. Hoorah!

Raise a glass to Internet Explorer which is being ditched like yesterday's garbage by Microsoft and replaced with a browser that has the testosterone-fuelled code name: 'Project Spartan'.

A new laser procedure to change eye colour permanently to blue is currently undergoing medical trials in California. The 30-second treatment will cost an eye-watering £3,400.

On Covered mag this week

Missed out on all the Budget 2015 action? Catch up on the excitement with our liveblog.

Take a trip to the wonderful world of Crufts and find out what we learnt at the renowned dog show.

Get the garden you've only ever dreamed of with our four outdoor DIY projects.

Find out how to get more for your money with a stocks and shares Isa.

Here's how an ill-mannered cat took over Kristian Dando's life.

Join us next Friday for another pant-wettingly exciting edition of the Money Shot. Until then email us your letters