It was Halloween 2011 and time for Gio Compario to go all spiritual in a spooky special.
A headless Gio was out to get the UK public to turn their collective noggins to the subject of home insurance.
The wonga-saving warbler has rarely been accused of lacking substance, but he was looking a little light in this outing...
The Gocompare! song is a reworking of the George M Cohan classic Over There that was recorded by Welsh opera singer Wynne Evans, who also plays Gio in our adverts.
Gio is great fun to play, he's a larger-than-life comic opera character and it is a role you can really throw yourself into
Wynne is one of the UK's leading tenors, having sung as a principal with most of the major opera houses and orchestras.
"Gio is great fun to play, he's a larger-than-life comic opera character and it is a role you can really throw yourself into," said Wynne.
"I've always enjoyed playing the comic parts as well as the more serious stuff, so I think Gio is a combination of all those great comic opera characters.
"Everyone seems to know the character now and I get so many people singing it back to me. The reaction has been amazing."