Car insurance

With hundreds of car insurance products on the market, finding the right product to fit specific requirements can be a difficult process. The GoCompare People’s Choice Awards asked the UK people to provide feedback on their car insurance providers in order to recognise those companies who have helped make the lives of their customers that little bit easier

For details on how the car insurance award winners were determined, see our methodology report.

Download Methodology

Trust

These car insurance providers provide the UK people with the utmost confidence that their car insurance policies have consumer protection top of mind.

Outstanding

  • Churchill

  • Direct Line

  • LV=

Excellent

Satisfaction

Here are the People’s Choice for car insurance providers that respondents felt went above their expectations and were highly satisfied with the overall service they received.

Outstanding

  • AA

  • Churchill

  • Direct Line

Excellent

Customer service

These are the People’s Choice for the car insurance companies that go above and beyond with their customer service, with any questions or issues resolved quickly and effectively.

Outstanding

  • Admiral

  • Direct Line

  • LV=

Excellent

Claim experience

The People’s Choice respondents selected the following companies as those they had the best experience with managing their claims, due to the speed it was dealt with, the ease of process, and regular communication on updates to their claim.

Outstanding

  • Dial Direct

  • Privilege

  • Swinton

Excellent

Recommendation

Here are the most recommended car insurers as selected by the UK people. These companies are the ones people would most readily recommend to their friends and family.

Outstanding

  • AA

  • Aviva

  • Direct Line

Excellent

Rewards

The UK people recognised the following companies that not only offered them excellent perks but also felt the rewards offered by their car insurer were truly valuable.

Outstanding

  • A Choice

  • AA

  • Sainsburys

Excellent

Renewal

The People’s Choice respondents chose the following companies as those they had the best experience with when renewing their car insurance policy. Either due to the ease and speed of the renewal process, value for money, or peace of mind.

Outstanding

  • One Call

  • Quote Me Happy

  • Swinton

Excellent

Innovation

These companies are those seen as innovative and technologically advanced. They are using the latest technology available to provide outstanding service and product innovation.

Outstanding

  • AA

  • Aviva

  • AXA

Excellent