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The rising cost of living is the biggest financial worry for 2014

06 January 2014
  • 6% of UK adults are worried about the rising cost of living/bills.
  • Only 5% say their biggest worry is losing their job in 2014
  • Nearly half (47%) of Brits plan to pare down their food shopping in 2014 to save money
  • 26% have targeted energy bills as an area where they can make savings in 2014
  • A quarter believe they can reduce the cost of their TV, mobile, internet and home phone bills

A new survey into the UK’s New Year money worries reveals that increases in the cost of living and rising bills are the nation’s main financial concerns for 2014. When asked where they could make savings on their essential outgoings and bills, almost half (47%) of respondents thought they could cut down on their grocery bills, but 28% of those surveyed said that they don’t think that they can make any savings in their essential living costs.

2014 Money Worries:

While the rising cost of living was the biggest concern across all age groups from 25 to 65 and over, for those surveyed in the 18 to 24 age group the main worry was not being able to find enough work (39%). This age group was also the most concerned about having insufficient savings with 29% of those surveyed saying that not saving enough was a big worry, compared with the overall figure of 13%.

The UK’s biggest financial worries for 2014


The rising cost of living/bills


Not saving enough


Not being able to find enough work


Credit card and other unsecured debts


Losing my job


Not saving enough for retirement


Mortgage interest rate rising


Maintaining mortgage/rent repayment


2014 savings on essential outgoings and bills:

The survey commissioned by comparison website Gocompare.com, asked people where they could make savings on their essential out goings in 2014. Food shopping headed the list (47%) followed by savings on gas and electricity costs (26%) and on TV, mobile, internet, home phone bills (25%).

Other key areas for savings include:

  • Petrol and other transport costs (21%)
  • Credit card and loan interest payments (17%)
  • Car insurance (12%)
  • Mortgage or rent costs (4%)

Claire Peate, Gocompare.com’s customer insight manager, commented: “While there are signs of a growing confidence in these figures in terms of relatively few worries about job security or rising interest rates, it is clear that the squeeze on budgets is still being felt. Food and energy price inflation combined with static wages for many people mean it is the basic cost of living which remains at the forefront of people’s concerns looking ahead.

“Using a comparison site, like Gocompare.com, can help stretch your household finances by making it easy to compare a wide range of products and services from car insurance, mortgages, utility bills to credit cards and mobile phone deals. Providers constantly review their pricing, so even if you think you’re getting a good deal on your financial products at the moment it’s worth shopping around on a regular basis.

“Ten minutes spent shopping around for the best deals on your outgoings could save you hundreds of pounds over the course of 2014 and give your finances a much needed boost. For example, Gocompare.com customers could save up to, £243 on their car insurance*, £309.05 on their energy bills** and £159.43 on their home insurance***.”


Notes to editors

On 16th-17th December 2013, Vision Critical conducted an online survey among 2,005 randomly selected British adults who are Springboard UK panellists.  The margin of error-which measures sampling variability-is +/- 2.2%. The results have been statistically weighted according to the most current education, age, gender and regional data to ensure samples representative of the entire adult population of United Kingdom. Discrepancies in or between totals are due to rounding.

* Based on independent research by Consumer Intelligence during 1 October, 2013 to 31 October, 2013: 51% of consumers could achieve a saving of up to £242.55 with Gocompare.com car insurance

** Based on customers who switched energy supplier for both gas and electricity (dual fuel) using the Energylinx powered Gocompare platforms during the 1st July - 30th September 2013. At least 10% of people who switched energy supplier for both gas & electricity with Gocompare.com saved £309.05 or more

*** Based on Gocompare.com data 25% of customers who provided their building and contents insurance renewal price saved up to £159.43 with Gocompare.com (1st July - 30th September 2013)